About Us

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 Balance & Brand Studio was built for business owners who are ready to stop guessing and start growing.

With a background in financial leadership and a sharp eye for design, we bridge the gap between backend strategy and front-end presence.

Because success isn’t just about what’s behind the scenes—
it’s about how the world sees you, too.

MacRae Bogdanov is a financial strategist and systems expert with 30+ years of experience helping businesses get organized, profitable, and built to scale. Based in Portland, Oregon, she blends sharp financial leadership with real-world business strategy to turn chaos into clarity.

She has supported 30+ businesses with everything from bookkeeping and financial reporting to full back-office systems and growth planning. Her approach is simple: clean numbers, smart systems, and strong foundations that actually work.  

As Finance Director at The 4th Dimension Recovery Center, MacRae helped grow financial operations from $800K to $20M+, building teams, systems, and reporting structures that support long-term success.  

Through her consulting work, she helps entrepreneurs and organizations take control of their finances, streamline operations, and scale with confidence.

If you’re ready to get your business aligned, organized, and profitable—MacRae gets it done.